Yeah, with Firefox + uBlock Origin I’m always surprised when I come across an ad. It’s like getting a spam email in my Gmail inbox in 2025, a novelty :)

Whatever ads slip through are still quite annoying though (especially autoplaying videos when I disabled it in the browser settings) - I either hide them with reading mode, or Stylus if it’s a site I visit repeatedly, or if neither works I just go to another site 🤷‍♂️