What if we banned all advertising? Not regulate it—abolish it. This proposal would transform manipulation machines, and maybe save democracy itself. A thought experiment worth considering.

The idea feels like sci-fi because you’re so used to it, imagining ads gone feels like asking to outlaw gravity. But humanity had been free of current forms of advertising for 99.9% of its existence. Word-of-mouth and community networks worked just fine. First-party websites and online communities would now improve on that.

The traditional argument pro-advertising—that it provides consumers with necessary information—hasn’t been valid for decades.

  • WarlordSdocy@lemmy.world
    53·
    1 day ago

    As much as I’d be down with this I don’t see it happening considering no one wants to pay for the services they use that are ad supported. For example everyone always seems to shit on YouTube premium but that is a currently existing way to get rid of ads on the service. Every time there’s an option between ad supported and ad free but paid people tend to just pick ad free. So while I think outlawing ads would be good at least with the current state of the world it would only be a net negative, killing off a bunch of small and big websites that rely on ads.

    • Limonene@lemmy.world
      21·
      1 day ago

      Youtube spends a tiny fraction of its revenue on bandwidth. It gets way more than it needs from ads and premium subscriptions. Hardly any of that revenue goes to the content creators either.

      • WarlordSdocy@lemmy.world
        2·
        1 day ago

        I generally agree but I think you have to acknowledge if you got rid of ads then best case scenario YouTube either limits more features like uploading or HD video behind paying or worst case scenario the platform collapses and there is nothing to replace it. For the longest time they weren’t profitable and it wasn’t until they pushed hard with ads and premium that they started to be profitable. So as much as I wish we could get rid of ads unless you wanna accept moving back technologically and losing a bunch of these online services people rely on I think ads are a needed evil for the time being. Especially when a lot of services already have ways to pay to get around ads. As at the end of the day if you don’t have ads you’re gonna have a subscription you have to pay for every major website you wanna use as they have to make money some way.